Wednesday, 3. March 2010

Google now owns location advertising


Google has been awarded a patent on advertisements targeted by location, which bodes badly for any competitor without its own patent stack.

The patent, which was filed in 2004 and awarded last week (and spotted by Venture Beat), covers "determining and/or using location information in an ad system". It seems pretty comprehensive since it covers the selection of an advertisement based on the location of the viewer, and the monitoring of the user's location to judge the subsequent impact of the ad.

theregister.co.uk

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Der Polizist, der Hooligan war


Im Beruf sollte er Recht und Gesetz schützen, in seiner Freizeit prügelte er Dutzende Männer ins Krankenhaus: Der Bielefelder Polizist Stefan Schubert tobte sich acht Jahre lang als Hooligan in Deutschland und Europa aus. Niemand hielt ihn auf.

spiegel.de

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Massive Attack rapper Willy Wee jailed for robbery


A rapper who recorded with the dance act Massive Attack under the name Willy Wee was jailed alongside five others today for their part in 13 robberies.

telegraph.co.uk

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Have All Of The Fun Of Sleeping Inside A Dead Camel With None Of The Mess


On to the streets of Sydney, Australia today, The Discovery Channel rolled out a replica of a dead camel carcass that Bear Grylls once used to survive in the Saraha desert during an episode of Man Vs. Wild.

Inside A Dead Camel

bestweekever.tv

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Wedding elephant destroys 20 limos in 15-hour rampage


An elephant hired for a Hindu wedding in India caused more than £200,000 damage after trying to reach an in-heat female.

metro.co.uk

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