Tuesday, 17. August 2004

Real Bites Apple on Downloads


RealNetworks will slash its song and album prices in half Tuesday in an attempt to lure music fans to buy its music downloads, which play on a slew of portable music players, including Apple iPods.

At 50 cents a song and $5 an album, the prices are the lowest yet offered by a mainstream digital music service. The bargain prices will last for "multiple weeks," according to Dan Sheeran, a senior vice president at RealNetworks.

wired

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