Tuesday, 3. February 2004

The Coming Search Wars


AT the World Economic Forum in Switzerland last week, Microsoft, the software heavyweight, and Google, the scrappy Internet search company, eyed each other like wary prizefighters entering the ring.

Bill Gates, the chairman of Microsoft, stated his admiration for the "high level of I.Q." of Google's designers. "We took an approach that I now realize was wrong,'' he said of his company's earlier decision to ignore the search market. But, he added pointedly, "we will catch them.''

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