Friday, 5. December 2003
Topic: SPORT - on December 5, 2003 at 4:44:57 PM CET
Swedes turned on by naked skier
The campaign advertising the Norwegian winter wonderland with a naked, male skier, has had great success in Sweden, and the number of tourists is already improving. The Swedes were very receptive of the campaign showing a naked, male skier on his way over the snow covered Norwegian plains. The inscription on the picture is a charming pun on the fact that the man is actually not wearing anything at all except his hat, socks and shoes, and it urges people to ‘come the way you are because Norway is wondrous.’
¬> pub.tv2.no ... Comment
