Tuesday, 2. August 2016
Topic: History - on August 2, 2016 at 3:41:00 PM CEST
The Alarming Aesthetics of Jazz Age Perm Machines
The perm may be the unofficial hairstyle of the '80s, but the perming process originated many decades earlier—and involved machines that resembled medieval torture devices rather than sleek salon appliances. “Science has pronounced straight hair to be freakish,” declared a haircare ad in a 1922 issue of Harper's Bazaar. “Just think of the great improvement a permanent wave makes in appearance. Close your eyes and imagine fairy fingers transforming your lank strands into lovely, lasting curls, as natural looking as if you were born with them.”
... Comment
