Topic: COPYRIGHT - on January 27, 2012 at 1:38:00 PM CET
EU data privacy regulations pose serious threat to UK business
The Direct Marketing Association (DMA) has raised industry concerns that the European Commission’s proposals for the comprehensive reform of data protection legislation could have serious financial consequences for UK plc.
The professional body, which represents the UK’s multi-billion pound direct marketing industry, fears that the EU’s new draft Data Protection Regulation poses a severe threat to the ability for UK businesses to use data to market their goods and services to consumers.
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