Wednesday, 6. November 2002
Topic: - on November 6, 2002 at 10:22:47 AM CET
Male viewers don't take in the news if the newscaster is attractive
Male television viewers do not take in the news when it is delivered by an attractive female newscaster, according to a new survey.
Researchers checked the attention levels of 1,500 male Italian viewers during news programmes and discovered it changed in relation to the attractiveness of the newscaster.
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