Thursday, 24. December 2009
Topic: LOST FOUND - on December 24, 2009 at 10:18:00 AM CET
The Playboy Interview: Marshall McLuhan
In 1961, the name of Marshall McLuhan was unknown to everyone but his English students at the University of Toronto — and a coterie of academic admirers who followed his abstruse articles in small-circulation quarterlies. But then came two remarkable books — The Gutenberg Galaxy (1962) and Understanding Media (1964) — and the graying professor from Canada’s western hinterlands soon found himself characterized by the San Francisco Chronicle as “the hottest academic property around.” He has since won a world-wide following for his brilliant — and frequently baffling — theories about the impact of the media on man; and his name has entered the French language as mucluhanisme, a synonym for the world of pop culture.
