Sunday, 1. February 2009
Topic: TV - on February 1, 2009 at 1:54:00 PM CET
Super Bowl XLIII Ads: Teased, Remixed, Too Hot for TV
The most sacred of American annual rites is upon us: sitting through an over-hyped football game to see cutting-edge TV ads that occasionally rival feature films for production value and creativity.
But this year it isn't just about television -- the spotlight's online.
Some of America's biggest brands are experimenting with viral ads, user generated ads, online remixes and web-only versions that are too-hot-for-TV.
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