Sunday, 16. March 2008

Trade in web names worth millions


Neil Stanley goes to bed each night knowing he will wake up a little richer. All over the world, the clicks of computer mice are depositing a few more pounds into his account. His secret is that he was smart enough to ask: what's in a name?

Stanley is a trader in domain names, the addresses of websites which commonly follow 'www' and end with '.com' or '.co.uk'. Once a banker at Goldman Sachs, he now has a different portfolio of lucrative investments including bridalfashion.co.uk, onlinecareers.co.uk, schoolguide.co.uk, sendingflowers.co.uk and impotency.co.uk.

guardian.co.uk

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